European Journal of Health Communication <p>The European Journal of Health Communication (EJHC) is a peer-reviewed open access journal for high-quality health communication research with relevance to Europe or specific European countries. It aims to represent the international character of health communication research given the cultural, political, economic, and academic diversity in Europe.&nbsp;</p> en-US <p>The authors agree to the following license and copyright agreement:</p> <p><em>a.</em> Authors retain copyright in their work.</p> <p><em>b.</em> Authors grant the European Journal of Health Communication the right of first publication online on the internet (on the publication platform HOPE of the Main Library of the University of Zurich).</p> <p><em>c.</em> The electronic contributions on the internet are distributed under the „Creative Commons Attribution 4.0 International“- License (CC BY 4.0). 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Court of jurisdiction is Zürich.</p> (EJHC Editorial Team) (HOPE-Team) Tue, 09 Aug 2022 00:00:00 +0200 OJS 60 Organ Donation in Romanian Online Media <p>Mass media represents the primary source of information about organ donation for the general public. The present study explored the content of Romanian online media concerning organ donation. We conducted a content analysis of 313 media materials published online between October 2012 and October 2019 in Romanian. The coding categories were year of publication, media outlet, type of material, type of evidence, valence, topic, and proximity of the story. A semestral web-search was conducted between February 2016 and November 2019. The analysis revealed that the Romanian online coverage of organ donation was modest across time. Regarding the valence, results indicated that 57.2% of the materials presented organ donation in a positive way, 14.1% were neutral, 12.5% were negative, whereas 16.3% of the materials were mixed. Moreover, the valence of the materials varied across media outlets, proximity of the story and publication year. Promotion, information about organ donation and system were the topics that occurred most frequently, followed by events, policy, and legal categories. Findings provide insight into how media may shape people's opinions about organ donation. The study also contributes to understanding the Romanian organ donation macro-social environment and provides valuable information for practice.</p> Oana A. Petre, Adriana Băban Copyright (c) 2022 Oana A. Petre, Adriana Băban Wed, 10 Aug 2022 00:00:00 +0200 Are Drug Safety Advisories Compatible with Physicians’ Information Behaviour? <p>Physicians critically depend on up-to-date risk information when prescribing drugs, but they typically have little time to navigate the vast information. In the European Union, Direct to Healthcare Professional Communications (DHPC) letters are distributed to physicians to mitigate drug risks that emerge after market approval, but the letters show low impact. This study characterises general practitioners’ (GPs) information behaviour regarding drug safety and assesses the compatibility of DHPCs with the identified information behaviour. We conducted 17 semi-structured interviews and four follow-up interviews with Danish GPs about safety concerns and analysed them using Wilson’s model of information behaviour. We found that GPs primarily use an online drug monograph for point-of-care information needs and a newsletter from the authorities for clinical management strategies. They generally did not consider DHPCs a useful source of information. GPs argued that numerous sources contained the same information as the DHPC and believed these to be superior in terms of convenience, clinical relevance, and quality of evidence. A new digital mode of DHPC delivery from a public authority may improve the general adoption but also generated new problems. Overall, this suggests that DHPCs in their current form are not very compatible with information behaviour of GPs.</p> Mathias Møllebæk, Susanne Kaae Copyright (c) 2022 Mathias Møllebæk, Susanne Kaae Tue, 09 Aug 2022 00:00:00 +0200